Naked Wild West Palette by Urban Decay – Swatches, Dupes, and Initial Thoughts

Beauty Blogger Stef holds up her new palette from Urban Decay: the new Naked Wild West Eyeshadow palette
Me holding my new palette. Urban Decay Naked Wild West. Wearing the shades Cowboy Rick, Laredo, and Pony Up on my eyes

Urban Decay has just released the Naked Wild West Palette. Does Urban Decay need to ride this “Naked” theme off into the sunset already? Or is this stampede of dusty neutrals splashed with turquoise just what our eye lids have been yearning for? Let’s explore!

Quick note – I’d love to have you join me on Instagram (@stefsedge is my account there). I’m able to post there more frequently and images often appear there before a full blog post is published. I also sometimes make YouTube videos (also stefsedge over there). And also, you can enter your email at the very bottom of this post to subscribe to this blog via email. Thanks for reading!

This palette launched February 8, 2021 online at Sephora and currently retails for $49. The palette includes 12 eyeshadows – 8 mattes and 4 shimmers. All Vegan. So that’s $4.08 per shade.

Link to purchase Wild West Palette at Sephora

Link to purchase Wild West Palette at UrbanDecay.com

Jump to a Specific Section:

Is it a complete palette?

I’m going to say generally yes. It has a warm (Nudie) and cool (Laredo) transition shade that will work for me. It also has warm shimmers (Hold ‘Em and Rustler) and cool shimmers (Cowboy Rick). The turquoise shades really are pretty neutral – they could go warm or cool. I like that they are a muted tone, not too bright or intense. That will be more wearable for me. And finally, it has a shade I can use to blend edges (Standoff). The shade Pony Up is the type of shade I love to use as an eyeliner, but it won’t necessarily work with some of the warm toned looks that will come out of this palette.

What it doesn’t have is a shimmer shade that is a kind I would use for a normal daily lid change. However, I could try an all-matte look for a change. For some reason I haven’t experimented with that style on myself. I think because shimmers are just so pretty I have to use something sparkly every time I do my makeup.

Have we already seen this?

I think these are all new shades from Urban Decay as far as powder eyeshadow products. Whiskey is the name of a similarly colored eyeliner pencil.

The color scheme of neutrals with a pop of turquoise certainly isn’t new. The Natasha Denona Gold palette is pretty similar- but lacks the balance of cool tones included in Wild West. Dominique Cosmetics Latte Palette. Examples of palettes with similar color schemes below. See what I’m saying? 🤣 I can’t believe there are so many!

Collage showing 8 palettes that have a similar color scheme to Urban Decay Naked Wild West
1. Natasha Denona Gold $129 2. Revolution Forever Flawless Chilled $15 3. Lime Crime Prelude Chroma $38 4. Dose of Colors x iluvsarahii currently $17.50 @ Ulta 5. Urban Decay Naked Wild West $49 6. Dominique Cosmetics Latte $42 7. L.A. Girl Surreal Dream $10.99 8. ELF 70’s Feels $10 9. Maybelline City Mini Diamond District $9.99

I think this is Urban Decay’s answer to the Natasha Denona Gold palette. But, the addition of the cooler tones (silver, ashy taupe and brown) will make Wild West far more versatile than Gold. If you really wanted to hit all the colors in Wild West, the Revolution Chilled palette looks like it has you covered even including silver tones.

I do think Urban Decay wins the award for Best Packaging out of all the palettes shown above.

With all of these similar options on the market, I bet you’re asking yourself, can I create the same looks for less than $49?

You’ll notice in the swatches that I found a lot of overlap in the Goddess palette by Shop Alter Ego, Off Melrose by Colourpop, and even the Tartelette in Bloom palette.

Is It ReallyNaked”?

None of us are sure why Urban Decay has to keep calling palettes “Naked”. Personally, I think they could keep the same packaging shape and style but start a series name that makes sense. But it’s certainly not a deal breaker for me. There are definitely more terribly named cosmetic products on the market.

Close-Up Photos and Packaging Photos

Urban Decay Naked Wild West Palette - close up picture of the shades Standoff, Spur, Nudie, and Hold 'Em
Urban Decay Naked Wild West Palette – shades Standoff, Spur, Nudie, and Hold ‘Em
Urban Decay Naked Wild West Palette - close up picture of the shades Cowboy Rick, Laredo, Bud, and Rustler
Urban Decay Naked Wild West Palette – shades Cowboy Rick, Laredo, Bud, and Rustler
Urban Decay Naked Wild West Palette - close up picture of the shades Ghost Town, Whiskey, Tex, and Pony Up
Urban Decay Naked Wild West Palette – shades Ghost Town, Whiskey, Tex, and Pony Up

Now for the Swatches!

One of my goals on this blog is to compare makeup colors and textures for you so that you can make well researched shopping decisions. I hope these photos are helpful to you! Or just nice to look t if you like looking a pretty pictures of makeup.

Full palette swatches. Standoff is the first swatch but you really can’t see it on my skin.
Dupes for Bud from Urban Decay Naked Wild West Palette. Designer is the closest in my own collection.
Dupes for Bud from Urban Decay Naked Wild West Palette. Designer is the closest in my own collection.
Eyeshadow swatches Celestial by CoverFX, Peace by Sydney Grace, Morning Freshness by Sephora, Cowboy Rick from Urban Decay Wild West, Shade from Downtown Sunrise Maybelline City Mini, Trading Post from Colourpop Off Melrose Palette, Shade from Mini Zendo by Natasha Denona
Cowboy Rick is one of the most special/unique shades in this palette. Morning Freshness by Sephora Collection is the closest dupe I could find in single shadows. Trading Post from Colourpop’s recent Off Melrose palette is extremely close as well. Pictured: Eyeshadow swatches Celestial by CoverFX, Peace by Sydney Grace, Morning Freshness by Sephora, Cowboy Rick from Urban Decay Wild West, Shade from Downtown Sunrise Maybelline City Mini, Trading Post from Colourpop Off Melrose Palette, Shade from Mini Zendo by Natasha Denona
Eyeshadow Swatches: Flower Child from Tartelette In Bloom palette, Secret Budoir #206 from Sephora Collection, Standoff from Urban Decay Wild West palette, Summer Magic by Sydney Grace, Drift by Sydney Grace
This is the best swatch I could get from the shade Standoff – I worked really hard to build it up. Swatches: Flower Child from Tartelette In Bloom palette, Secret Budoir #206 from Sephora Collection, Standoff from Urban Decay Wild West palette, Summer Magic by Sydney Grace, Drift by Sydney Grace
Eyeshadow swatches: Solar Hour from Colourpop Aura & Out Palette, Spur from Urban Decay Naked Wild West Palette, Nudie from Urban Decay NakedWild West palette, Toffee by Sydney Grace, shade from Goddess Palette by Shop Alter Ego, Smarty Pants shade from Tartelette in Bloom palette.
I have nothing close to Spur in my single shadow collection. Eyeshadow swatches: Solar Hour from Colourpop Aura & Out Palette, Spur from Urban Decay Naked Wild West Palette, Nudie from Urban Decay NakedWild West palette, Toffee by Sydney Grace, shade from Goddess Palette by Shop Alter Ego, Smarty Pants shade from Tartelette in Bloom palette.
 Eyeshadow swatches: Funny Girl from Tartelette in Bloom palette, shade from Goddess Palette by Shop Alter Ego, Hold 'Em from Urban Decay Wild West palette, Heart 2 Heart by Colourpop, Forbidden from Lime Crime Venus XL2 palette.
Goddess palette again with a close dupe! Eyeshadow swatches: Funny Girl from Tartelette in Bloom palette, shade from Goddess Palette by Shop Alter Ego, Hold ‘Em from Urban Decay Wild West palette, Heart 2 Heart by Colourpop, Forbidden from Lime Crime Venus XL2 palette.
Eyeshadow swatches:  Jetsetter from Tartelette in Bloom palette, Laredo from Urban Decay Naked Wild West palette, Speedway by Sydney Grace, Pony Up from Wild West palette, Smoke Show from Tartelette in Bloom palette, Enjoy the Ride by Sydney Grace
Eyeshadow swatches: Jetsetter from Tartelette in Bloom palette, Laredo from Urban Decay Naked Wild West palette, Speedway by Sydney Grace, Pony Up from Wild West palette, Smoke Show from Tartelette in Bloom palette, Enjoy the Ride by Sydney Grace
Eyeshadow swatches: Light Bronze by Coastal Scents, Hollywood Calling 292 by Sephora Collection, shade from Goddess palette by Shop Alter Ego, Rustler from Urban Decay Wild West palette, Amber by Sydney Grace, Midnight Gold by Sydney Grace, Firecracker shade from Tartelette in Bloom palette.
Eyeshadow swatches: Light Bronze by Coastal Scents, Hollywood Calling 292 by Sephora Collection, shade from Goddess palette by Shop Alter Ego, Rustler from Urban Decay Wild West palette, Amber by Sydney Grace, Midnight Gold by Sydney Grace, Firecracker shade from Tartelette in Bloom palette.

Rustler (swatched above) was definitely the easiest shade to dupe! Or maybe I just like this type of shade and buy a lot of them. Hahahaha!

Ghost Town was a lot harder to dupe than I thought it would be for a brown color!

Eyeshadow swatches Blazing by Anastasia Beverly Hills, Gulf Coast by Sydney Grace, Top Notch by Colourpop, Ghost Town from Urban Decay Wild West palette, shade from Mini Zendo by Natasha Denona, Easy Breezy from Colourpop Off Melrose palette, shade from Tartelette in Bloom palette.
Eyeshadow swatches Blazing by Anastasia Beverly Hills, Gulf Coast by Sydney Grace, Top Notch by Colourpop, Ghost Town from Urban Decay Wild West palette, shade from Mini Zendo by Natasha Denona, Easy Breezy from Colourpop Off Melrose palette, shade from Tartelette in Bloom palette.
Eyeshadow swatches: $10 Latte from Colourpop Off Melrose Palette, Chocolate Raspberry Fudge by Sydney Grace, Whiskey from Urban Decay Wild West palette, shade from Tartelette in Bloom Palette, shade from Venus XL2 palette by Lime Crime, Tree Hugger 301 from Sephora Collection
Eyeshadow swatches: $10 Latte from Colourpop Off Melrose Palette, Chocolate Raspberry Fudge by Sydney Grace, Whiskey from Urban Decay Wild West palette, shade from Tartelette in Bloom Palette, shade from Venus XL2 palette by Lime Crime, Tree Hugger 301 from Sephora Collection

I don’t think any of the shades swatched above are really a true dupe for Whiskey. They are just the closest shades I could find in my collection.

Exact dupe – Tex from Wild West palette vs Goddess Palette by Shop Alter Ego

YouTube Video

Take a look at the video I made. Seeing live video of textures and shimmers is always a bit different than just seeing the still photo swatches.

My YouTube Video on Urban Decay Naked Wild West Palette – see these swatches in action!

Final Initial Thoughts

These are just my initial thoughts and a chance to share swatches with you. I haven’t owned an Urban Decay eyeshadow palette in quite awhile. I owned the Naked 2 for awhile, and I have to confess that I returned it. I think it just didn’t live up to the hype for me. I’ve got a lot more experience with eyeshadow now, so I think I can make just about any palette work for me at this point. I still keep thinking about buying the Naked Ultra Violet Palette, I did a whole post on “Duping the Vibes” of that palette with my existing eyeshadow collection – but I still want the real thing!

It will take time for me to form an opinion on the formula and see how the colors play together on my face. Follow me on Instagram for the most timely updates on my thoughts.

Share your thoughts on this palette in the comments.

2 Comments

  1. Pingback: Urban Decay - Single Shadows - Stef's Edge-The Blog

  2. Pingback: Urban Decay – Single Shadows - Eyeshadow Blog

Leave a Reply

Back to Top
%d bloggers like this: